Your ICP Is Probably Aspirational, Not Real |Build It From Evidence Last week was about founders with no ICP, just a fuzzy guess. This week is harder. These are founders who have a written ICP. It’s in the deck. It’s.
Your ICP Is Probably Aspirational, Not Real |Build It From Evidence Last week was about founders with no ICP, just a fuzzy guess. This week is harder...
More leads will not fix weak targeting, unclear messaging, or poor follow-up. Dan Griffith explains what companies should repair before increasing...
